Social Media Videos

What started out as a concept meeting to display campus vaccination progress on social media (think fundraising thermometer), turned into creating a high-striker for UW System president Tommy Thompson to take across the state to 12 of our 13 universities.

The high-striker itself was mocked up in illustrator. After approval of the design, the fun began as I built the final product in my basement.

Below is the introductory video for the Vax-Up 70 for 70 campaign. Aside from designing and building the high-striker I also designed and edited campaign videos and motion graphics.

See my album on Facebook for more photos and videos, including a special guest Charlie Berens.

Creative Role: co-production, creative direction, high striker design, and video editing