Social Media Video

This was the final video in the Vax-Up 70 for 70 Campaign. After touring around the state with the Vax-Up high striker and promoting a 70% vaccination among University of Wisconsin students and encouraging them with a chance to win one of 70 scholarships. In previous videos each mascot hit the high striker ringing the bell as a symbolic way to show the campus strength and commitment to smashing Covid and reaching the 70% goal. Each mascot then came together in a Board of Regents style of meeting to discuss and celebrate the results of the campaign.
Creative Role: Video editor, co-director, co-producer, and props.